We’re so glad you asked! Did you know that between getting picked too early, traveling hundreds (to thousands) of miles, and then sitting around in a grocery store, *fresh* produce can lose up to 50% of its nutritional value? Our *fresher than fresh* produce is picked (and flash frozen) at peak perfection (not ripened in a truck) – locking in all the nutrients and flavor nature intended.
Another awesome reason we chose to froze? Food waste. 75% of people throw away fresh produce every week because they didn’t get around to eating it before it went bad. Frozen foods prevent that food waste fate. Better for the planet and better for your bank account! Booyah!